· An industry first initiative leveraging
Twitter’s real time platform to offer instant services to customers as well as
non-customers
Bajaj
Allianz General Insurance has launched, industry’s first Twitter based
insurance platform called #TweetInsurance. In line with the company’s focus on
harnessing the power of digital technology to provide hassle-free customer
experience, this first-of-its-kind
innovation promises customer centricity and services like never before. This
innovative platform aims to offer convenience to company’s customers and
non-customers alike in getting insurance information and services instantly by
simply sending a tweet at the Bajaj Allianz Twitter handle with relevant
hashtags.
The user needs to tweet @BajajAllianz
#TweetInsurance. This will provide the user a list of services that can be
availed on Twitter and the replies and updates would go via Direct Message to
the user’s Twitter handle. The services that one can avail include the
following:
·
Getting premium quotes on various
products
·
Getting instant information about branch
and network hospital locations
·
Getting a status update about a claim or
policy
·
Knowing claims procedure details
·
Getting your policy soft copy
·
Buying insurance online
Commenting on the launch, Mr. Tapan
Singhel, MD and CEO, Bajaj Allianz General Insurance, says, “Technology has been
a great enabler for the insurance industry, especially in the general insurance
space given that the touch points with our customers are numerous in terms of
service delivery. The need of the hour is customer-centric innovations that
provide real time service to our customers. At Bajaj Allianz General Insurance,
it has been our constant endeavor to aggressively leverage technology to bring
in enhanced customer experience and transparency. #TweetInsurance is yet
another step in this direction.”
Mr. Singhel added, “With Indians becoming
more and more informed and connected, the aim is to consistently modernize
communication channels and deliver the right solutions and assistance
instantly. This initiative makes a digital channel of engagement an integral
part in redefining our relationship with customers.”
How #TweetInsurance works
- Anyone with a Twitter account can follow
@BajajAllianz and send a tweet with #TweetInsurance to get started
- Every service has been given a unique
hashtag that the customer can use
- Replies/updates go via DM (private
message), ensuring that there is no violation of privacy
-This service does not require
pre-registration, making it instantly accessible
Getting a Travel Insurance quote:
Watch below YouTube video - #TweetInsurance showing how this initiative works-
About Bajaj Allianz General Insurance
Bajaj Allianz General Insurance is a joint
venture between Allianz SE, the world’s leading insurer, and Bajaj Finserv Limited. Allianz SE is a leading
insurance conglomerate globally and one of the largest asset managers in the
world. Bajaj Allianz General Insurance is one of the leading private general
insurance companies in India. The Company offers various general insurance
products like motor insurance, home insurance, health insurance, travel
insurance and also unique insurance plans such as wedding insurance, event
Insurance, film insurance. Bajaj Allianz has received iAAA rating, from ICRA
Limited, an associate of Moody's Investors Service for ten consecutive years.
This rating indicates highest claims paying ability and a fundamentally strong
position. The Company began its operations in 2001 and today has a presence in
over 200 towns and cities in India. The Company has been constantly expanding
its operations to be close to its customers.
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